Experiential Marketing & Analytics

BaoBag is a premium sample bag which is designed to nurture parents. BaoBags are gifted to parents Australia-wide in a personal and consultative environment from a trusted care-giver who has been part of their life-changing journey.
image/svg+xml Free gift to young families 150,000 bags distributed nationwide each year Designed to nurture and cherish Gifted by care givers including HCPs Direct life stage marketing Bespoke campaigns to suit every budget

Physical Product Experience


  • Pregnancy Reach: 45,000 p/a
  • Point of Birth Reach: 55,000 p/a
  • Post Birth Reach: 20,000 p/a
  • Toddler Reach: 30,000 p/a

Real Time Analytics


  • New Customer Acquisition
  • Prior Brand Awareness
  • Market Share
  • Product Reviews
Contact us for your dashboard demo
image/svg+xml 4.4 4.3 4.5 FROM2,032 REVIEWS FROM1,439 REVIEWS FROM3,670 REVIEWS

Product Reviews


  • Independent source of reviews from perhaps the greatest influencers of all - the Great Australian Mothers Group
  • Over 37,000 product reviews
  • Average 390 reviews per product
Read reviews

Follow @baobag.co  

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Cottons
“BaoBag allows you to trial with the right audience.”
Richard - Cottons
Cherub Baby
“"They care about their customers and go above and beyond. Has been excellent for exposure and getting right to our target market at the key stages."”
James - Cherub Baby
Tooshies by TOM
“"BaoBag are a delight to work with, they are very clear with communication and passionate about the brand and the brands that they represent in the bags. They are also very flexible when they need to be."”
Georgina - Tooshies by Tom
Water Wipes
“"Brand awareness of our product and in- depth analysis on results"”
Andrea - Water Wipes

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Wholesale portal & Curated Product

Quality, trusted and relevant products at bulk buy prices - including the entire range of Thankyou products! - and curated gift hampers with impact for new homes, new babies, new members of the team and new customers!

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Procurement & Real Time Dashboard

BaoBag has built a strong track record of delivering custom sourcing & procurement solutions, as well as fulfilment & logistics contract management across the public and private sector.

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