Jack N' Jill

Jack N Jill Kids Natural Toothpaste | Reviews by Australian Parents

4.4from 206 reviews

Jack N' Jill is a natural toothpaste for babies, toddlers & children that is safe to swallow

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Jack N' Jill is a natural toothpaste for babies, toddlers & children that is safe to swallow. It was first made in Melbourne, Australia in 1949 and it has been our family business for more than 20 years. It continues to be made in Australia and we are excited that Jack N' Jill is now available in more than 30 countries.

A few years ago we had our first child and immediately joined many parents the world over who are concerned about current environmental issues and the direct effects they have on our children. We started to question everything he came into contact with, not wanting to expose him to unnecessary additives and chemicals. We felt frustrated about the lack of choice in early childhood oral hygiene. With a background in pharmacy, we set out to formulate the absolute safest toothpaste for our kids and yours. In the process, we also made it the most fun & yum!

Jack N' Jill Toothpaste is 100% safe for young children - especially because they have a tendency to swallow it, rather than spit it out! All Jack N' Jill branding is designed to be appealing to children and is cute enough that parents won't mind it sitting on their bathroom vanity. Alongside the toothpaste we have designed and manufactured the first children's toothbrushes with handles that are made of NON GMO cornstarch, and are therefore biodegradable and recyclable. Did we mention 'cute'?

Rich in Xylitol,
Organic Calendula to soothe gums,
Organic Natural Strawberry Flavour,
Fluoride Free, Sugar Free, Colour Free,
SLS Free, No Artificial Preservatives
,
Safety Seal, Easy Open Flip Top Cap,
BPA Free
,
Minimal Recyclable Packaging.
Made in Australia

Deepika avatar Deepika NSW
May 12, 2026
Its extremely good.
Kendell  avatar Kendell SA, 2 kids in tow
May 9, 2026
Good for my toddler
Dianna avatar Dianna WA, 1 kid in tow
May 8, 2026
I already use this for my 3 year old and she loves it. The flavours are all yummy and she is always so happy to brush her teeth.
Zelle avatar Zelle QLD
May 7, 2026
I havent had experience with this product however it feels well suited for young children, particularly for parents looking for a more natural style toothpaste option. I also liked that the brand appears very focused on safety and practicality for little
Caroline avatar Caroline VIC, 2 kids in tow
May 1, 2026
Kids love the toothpaste as the flavour is nice for them
Cindy avatar Cindy QLD, 3 kids in tow
April 27, 2026
Love it! We are already a customer :)
Jenna avatar Jenna QLD, 3 kids in tow
April 27, 2026
Have used it before with previous children. Such a gentle, natural introduction to dental hygiene.
Melanie avatar Melanie NSW
April 24, 2026
This gentle and natural toothpaste is made fluoride-free and with natural ingredients making it gentle and safe for teeth and gums on young children learning how to commence brushing their teeth.
Hannah avatar Hannah WA, 2 kids in tow
April 22, 2026
I use this with my toodler he loves the taste makes brushing teeth easy.
Amy avatar Amy ACT, 2 kids in tow
April 22, 2026
Havent used this yet but love the idea of it being a cleaner product
Sarah avatar Sarah QLD, 3 kids in tow
April 22, 2026
I love this brand. I love that it's natural. I've used jack n jill products since I had my first baby.
Kayla avatar Kayla NSW, 2 kids in tow
April 21, 2026
{"type" : "text", "value" :"Love Jack n Jill toothpaste. Used it on my fist born and will definitely use it on my second Its super accessible at the shops. And the only brand I can find that is suitable for kids under the age of 2-3 years old "}
Ben avatar Ben NSW, 2 kids in tow
April 19, 2026
Used before with first baby and will be great to use again
Imogen avatar Imogen NSW, 2 kids in tow
April 18, 2026
Great product my kids love this and have used quite a few different flavours!
Aish avatar Aish VIC
April 14, 2026
Cute! Will try in when the baby comes
Madiha avatar Madiha NSW, 1 kid in tow
April 14, 2026
Very good for children

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