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Jack N' Jill

Jack N Jill Kids Natural Toothpaste | Reviews by Australian Parents

4.4from 227 reviews

Jack N' Jill is a natural toothpaste for babies, toddlers & children that is safe to swallow

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Jack N' Jill is a natural toothpaste for babies, toddlers & children that is safe to swallow. It was first made in Melbourne, Australia in 1949 and it has been our family business for more than 20 years. It continues to be made in Australia and we are excited that Jack N' Jill is now available in more than 30 countries.

A few years ago we had our first child and immediately joined many parents the world over who are concerned about current environmental issues and the direct effects they have on our children. We started to question everything he came into contact with, not wanting to expose him to unnecessary additives and chemicals. We felt frustrated about the lack of choice in early childhood oral hygiene. With a background in pharmacy, we set out to formulate the absolute safest toothpaste for our kids and yours. In the process, we also made it the most fun & yum!

Jack N' Jill Toothpaste is 100% safe for young children - especially because they have a tendency to swallow it, rather than spit it out! All Jack N' Jill branding is designed to be appealing to children and is cute enough that parents won't mind it sitting on their bathroom vanity. Alongside the toothpaste we have designed and manufactured the first children's toothbrushes with handles that are made of NON GMO cornstarch, and are therefore biodegradable and recyclable. Did we mention 'cute'?

Rich in Xylitol,
Organic Calendula to soothe gums,
Organic Natural Strawberry Flavour,
Fluoride Free, Sugar Free, Colour Free,
SLS Free, No Artificial Preservatives,
Safety Seal, Easy Open Flip Top Cap,
BPA Free,
Minimal Recyclable Packaging.
Made in Australia

Stephanie avatar Stephanie NSW, 2 kids in tow
June 9, 2026
Have tried this with my 2 year old son. It is flavour free so doesnt worry him when brushing teeth
Crystal avatar Crystal VIC, 2 kids in tow
June 8, 2026
Got my 7 year old excited about brushing her teeth. So thats a win for me!
Izabel avatar Izabel VIC
June 4, 2026
Our Bub is too little for toothpaste but I tried it myself and liked it! When he is older and has teeth we will definitely be using it with him!
Vikki avatar Vikki NSW, 2 kids in tow
June 4, 2026
Love this product
My brother uses this for his daughter all the time. I havent used it yet as my son is only 3 months.
Tara avatar
Tara NSW June 4, 2026
Menaka avatar Menaka VIC, 1 kid in tow
June 3, 2026
I use this with my first and the associated electric toothbrush from the same brand. He loves it and I wouldnt change anything for my second who is due this July.
Romana avatar Romana VIC, 1 kid in tow
June 2, 2026
{"type" : "text", "value" :"Yet to use it Already ahve kids toothpaste When that finishes will try this one "}
Stephanie Kate avatar Stephanie Kate VIC
June 2, 2026
Neice and nephew use this brand they love it
Lenka avatar Lenka NSW
June 1, 2026
Never heard if it before, but like the look of it
Good size tubes for travel and big size tubes for at home.
Zara avatar
Zara VIC May 30, 2026
Stevie avatar Stevie QLD, More than 4 kids in tow
May 30, 2026
This product actually was good for my 7 year old 3&4 year old aswell as they dont like the minty tasting toothpaste but they really liked the strawberry.
Maysie avatar Maysie QLD
May 29, 2026
I havent used it yet but Ive heard good things
Amber avatar Amber QLD, 2 kids in tow
May 29, 2026
{"type" : "text", "value" :"Grate for my toddler "}
Ashleigh avatar Ashleigh QLD, 3 kids in tow
May 26, 2026
Love the free sample! The tiny little toothpaste tube is really cute too. Loved being able to try out a kid friendly toothpaste.
Great
Sharnhee avatar
Sharnhee WA, 3 kids in tow May 20, 2026
Zoe avatar Zoe VIC, 2 kids in tow
May 20, 2026
Good!
Bec avatar Bec VIC, 1 kid in tow
May 20, 2026
My daughter loved the taste and I like that it doesn't foam up like other kids toothpastes which create a big mess.
Mandeep avatar Mandeep QLD
May 19, 2026
{"type" : "text", "value" :"Good cream Used it a few times "}
Min avatar Min NSW
May 19, 2026
Ive been using Jack N Jill toothpaste since my babys first teeth came through and its been really easy and gentle to use. It feels safe, mild, and suitable for little ones just starting their oral care routine.
I love this brand and use it currently for our 3 year old
Chantelle avatar
Chantelle WA, 2 kids in tow May 18, 2026

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